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    Marketing Professional Services

    Capitalizing On Consistency

    What does it take to be a successful practice builder?

    After you have established your goals and laid out your plan of action for reaching your goals, one of your next steps is to take control of yourself.

    Remember all those guys in school who were so proud of their imagination, and were so quick to deprecate the plodders and the planners? Well, let me bring you back to reality with a corollary to the story of the tortoise and the hare. Consistency trumps all.

Recent Posts

To show the recent posts is just one thing you can use this tabbed section for. There are many more. It´s up to your creativity.

  • Printed Newsletters On The Cheap And Easy
  • Using Newsletters Properly
  • Capitalizing On Consistency
  • Repurposing, A Practice Building Dream!
  • New Tax Client Marketing Opportunity Pops Up
  • Visualizing Goals
  • Becoming a Rainmaker by Speaking
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    Featured Articles

    Visualizing Goals

    One of the best pieces of advice I ever received was related to goal setting. My mentor, repeated the ...

    featuredimage Speaking: An underused and undervalued marketing method

    Speaking: An underused and undervalued marketing method There are clubs and organizations in your community who actively seek speakers for their ...

    featuredimage What Are Clients Looking For?

    What are clients looking for? Determine what a prospects needs are, supply it and you'll be successful, right? It's what ...

    Marketing Services by Writing

    Printed Newsletters On The Cheap And Easy

    By virtue of it being a tangible product, something your prospect can see, feel and touch, a printed newsletter shows the prospect that you are willing to put some time and effort into your relationship with them.

    But, because it is a tangible product, it takes production time, and it takes money to create. Something that most startup practitioners have very little of to spare.

    So, how do you maximize your production, while minimizing your expenses? Ah, the eternal question, posed by all Practice Builders.

    Marketing With Speeches

    Becoming a Rainmaker by Speaking

    If you’re a typical bookkeeper or accountant trying to build your practice using the traditional methods of networking and referrals, you’re probably struggling day after day and not getting the results you need.

    Your competition has probably already positioned themselves in your community as the small business “expert.” You see their name in every seminar announcement from the local community college, or in the newspaper as a speaker at almost every Rotary or Kiwanis club meeting. And you wonder how they did it. How did they position themselves as the “expert?”