There are clubs and organizations in your community who actively seek speakers for their meetings and community activities. Organizations like community colleges, the local SBDC (Small Business Development Center) and chambers of commerce all seek outside speakers to fill their programs.

If you can give a good presentation, then your time as a volunteer speaker to these clubs and organizations will return practice development dividends far in excess of any other marketing activity you do, with the possible exception of writing articles and books and getting published.

One of the basic tools of the rainmaker system is the writing and using of articles. You’ll enjoy a lot of benefits by having an article printed in a business or professional publication, or even in your local newspaper. However there are some misconceptions about what it will do, and these misconceptions usually wind up [...]

What are clients looking for? Determine what a prospects needs are, supply it and you’ll be successful, right? It’s what every sales manual you’ll ever see, that doesn’t cover the basics of Rainmaking skills, will try to tell you. Find a need and fill it. But, you’re in a profession, licensed or not, and what [...]

Being a “Rainmaker” is a designation aspired to by many professionals. It doesn’t matter whether they are self-employed, work for a regional or local firm, or are employed by a major firm in their industry. Firms in almost all professions seek Rainmakers as part of their team, whether they are engineers, doctors, lawyers, accountants or [...]