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	<title>Kirk's Blog</title>
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	<link>http://kirk-ward.com</link>
	<description>A blog for accountants and tax professionals about marketing their services.</description>
	<pubDate>Tue, 06 Jan 2009 16:44:52 +0000</pubDate>
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			<item>
		<title>What Do You Write About?  Part #1</title>
		<link>http://kirk-ward.com/what-do-you-write-about-part-1</link>
		<comments>http://kirk-ward.com/what-do-you-write-about-part-1#comments</comments>
		<pubDate>Tue, 06 Jan 2009 14:15:42 +0000</pubDate>
		<dc:creator>Kirk Ward</dc:creator>
		
		<category><![CDATA[Marketing Professional Services]]></category>

		<category><![CDATA[Marketing Services by Writing]]></category>

		<category><![CDATA[Practice Building With Backend Sales]]></category>

		<category><![CDATA[Accounting]]></category>

		<category><![CDATA[article]]></category>

		<category><![CDATA[Bookkeeping]]></category>

		<category><![CDATA[expert]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Tax]]></category>

		<category><![CDATA[Work at Home]]></category>

		<guid isPermaLink="false">http://kirk-ward.com/?p=37</guid>
		<description><![CDATA[Article, report and whitepaper writing continue to lead the pack as things you can write to generate interest in your practice and establish your credentials as an authority figure.  What is always hard is developing a list of topics to write on developing those ideas into a topic.

In either an earlier post or an email to the members of the Instant Practice Builder (<a href="http://instantpracticebuilder.com">http://instantpracticebuilder.com</a>), I mentioned that one of the best ways to develop subject matter is to make a note of the question a client has when they call you and find an angle to turn that question and your answer into an article or report.]]></description>
		<wfw:commentRss>http://kirk-ward.com/what-do-you-write-about-part-1/feed</wfw:commentRss>
		</item>
		<item>
		<title>How Does Ferrari Do It?</title>
		<link>http://kirk-ward.com/how-does-ferrari-do-it</link>
		<comments>http://kirk-ward.com/how-does-ferrari-do-it#comments</comments>
		<pubDate>Mon, 05 Jan 2009 16:30:38 +0000</pubDate>
		<dc:creator>Kirk Ward</dc:creator>
		
		<category><![CDATA[Building Your Reputation]]></category>

		<category><![CDATA[Featured Articles]]></category>

		<category><![CDATA[Marketing Professional Services]]></category>

		<category><![CDATA[Practice Building With Backend Sales]]></category>

		<category><![CDATA[Accounting]]></category>

		<category><![CDATA[Bookkeeping]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[payroll practices]]></category>

		<category><![CDATA[Practice Building]]></category>

		<category><![CDATA[Tax]]></category>

		<guid isPermaLink="false">http://kirk-ward.com/?p=36</guid>
		<description><![CDATA[As most of my regular readers know, I'm an old, tired and ugly retired accountant.  This internet blogging thing is sort of new to me, so I wander around looking for the wisdom of the gurus and try to distill some of it every now and then into something that will make me look brilliant and worthy of being listened to.

So, earlier today I was checking out the competition ... you know, all the other blogs on how to market bookkeeping, accounting and tax services that I could find, and I stumbled across Ric Willmot's blog ( http://www.ricwillmot.com/ ) and was struck by his quote from Ferrari President Luca di Montezemolo who said that he expected to find 6,000 people crazy enough to buy a Ferrari in 2009.]]></description>
		<wfw:commentRss>http://kirk-ward.com/how-does-ferrari-do-it/feed</wfw:commentRss>
		</item>
		<item>
		<title>What Is Your Profit Center?</title>
		<link>http://kirk-ward.com/what-is-your-profit-center</link>
		<comments>http://kirk-ward.com/what-is-your-profit-center#comments</comments>
		<pubDate>Sun, 04 Jan 2009 16:50:51 +0000</pubDate>
		<dc:creator>Kirk Ward</dc:creator>
		
		<category><![CDATA[Marketing Professional Services]]></category>

		<category><![CDATA[Practice Building With Backend Sales]]></category>

		<category><![CDATA[Accounting]]></category>

		<category><![CDATA[Bookkeeping]]></category>

		<category><![CDATA[financial professional]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Practice Building]]></category>

		<category><![CDATA[Tax]]></category>

		<guid isPermaLink="false">http://kirk-ward.com/?p=35</guid>
		<description><![CDATA[Have you ever stopped to think about where you make your money?  Do you sell consulting services, or are you in the product business?  Do you really know?

Of course you can look at your sales register and identify the categories your revenues are allocated to ... X% here, Y% there, and so on.  But stop for a moment and think about a couple of things.  what does the man with the hot dog cart need?  He needs a horde of hungry hot dog aficionados.  What does the guy who goes into the store looking for a shovel want?  He wants a hole.  Have you ever thought that maybe there should be a way to categorize your sales by needs fulfilled rather than item or service?]]></description>
		<wfw:commentRss>http://kirk-ward.com/what-is-your-profit-center/feed</wfw:commentRss>
		</item>
		<item>
		<title>Trust As a Marketing Technique</title>
		<link>http://kirk-ward.com/trust-as-a-marketing-technique</link>
		<comments>http://kirk-ward.com/trust-as-a-marketing-technique#comments</comments>
		<pubDate>Sat, 03 Jan 2009 22:35:49 +0000</pubDate>
		<dc:creator>Kirk Ward</dc:creator>
		
		<category><![CDATA[Building Your Reputation]]></category>

		<category><![CDATA[Featured Articles]]></category>

		<category><![CDATA[Accounting]]></category>

		<category><![CDATA[Bookkeeping]]></category>

		<category><![CDATA[financial professional]]></category>

		<category><![CDATA[reputation]]></category>

		<category><![CDATA[Speaking]]></category>

		<category><![CDATA[Tax]]></category>

		<guid isPermaLink="false">http://kirk-ward.com/?p=33</guid>
		<description><![CDATA["You can trust me."

Famous last words from every con artist I've ever met, and a sure-fire way to lose my trust, and most anyone else's.

Trust is so important and so misunderstood that there are over a half-million books on the subject on Amazon, over 300 million sites listed on Google, and the one-rhetorical phrase used by that con artist.]]></description>
		<wfw:commentRss>http://kirk-ward.com/trust-as-a-marketing-technique/feed</wfw:commentRss>
		</item>
		<item>
		<title>Getting Speaking Engagements</title>
		<link>http://kirk-ward.com/getting-speaking-engagements</link>
		<comments>http://kirk-ward.com/getting-speaking-engagements#comments</comments>
		<pubDate>Fri, 02 Jan 2009 16:00:58 +0000</pubDate>
		<dc:creator>Kirk Ward</dc:creator>
		
		<category><![CDATA[Marketing Professional Services]]></category>

		<category><![CDATA[Marketing With Speeches]]></category>

		<category><![CDATA[accountants]]></category>

		<category><![CDATA[bookkeepers]]></category>

		<category><![CDATA[mailing program]]></category>

		<category><![CDATA[speaking engagements]]></category>

		<category><![CDATA[speaking program]]></category>

		<guid isPermaLink="false">http://kirk-ward.com/?p=32</guid>
		<description><![CDATA[One of the worries that most new bookkeepers and accountants have when they start trying to start a speaking program as part of their practice building is how to get speaking engagements.

Unlike making a cold sales call, making a cold call on an organization or club is a piece of cake.  Most all activity directors or meeting coordinators are starved for ideas about what to do or present at their next meeting.  Think about it, they're human just like you and they're limited by their exposure and experience.

You, on the other hand, are not trying to "get something form them," you are solving the problem of what to do at the next luncheon or dinner meeting.]]></description>
		<wfw:commentRss>http://kirk-ward.com/getting-speaking-engagements/feed</wfw:commentRss>
		</item>
		<item>
		<title>Practice Development Begins At Home</title>
		<link>http://kirk-ward.com/practice-development-begins-at-home</link>
		<comments>http://kirk-ward.com/practice-development-begins-at-home#comments</comments>
		<pubDate>Thu, 01 Jan 2009 16:14:28 +0000</pubDate>
		<dc:creator>Kirk Ward</dc:creator>
		
		<category><![CDATA[Featured Articles]]></category>

		<category><![CDATA[Marketing Professional Services]]></category>

		<category><![CDATA[article]]></category>

		<category><![CDATA[client newsletter]]></category>

		<category><![CDATA[free todo list]]></category>

		<category><![CDATA[Goals]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Rainmaking]]></category>

		<guid isPermaLink="false">http://kirk-ward.com/?p=31</guid>
		<description><![CDATA[Today is the first day of 2009 and here I finally join in with most every other guru wannabe and make the obligatory first of the year post.  Ain't it great?

For the past few days I have been getting organized.  My next task is to set some goals, and start acquiring members, so I can afford to hire coders to complete some of the projects for the members.  Being retired means I don't need a lot of cash to live on and can afford to plow most of it back into the membership, but it also means I can't do a lot of spending from my own resources because at this stage in life I want to hang onto what I set aside.  Sort of a "Catch-22" type situation.

So, as of today, I have committed to a daily blog post of some sort, an article or two about the membership site, and a few other things to let people know about the site.  Pretty much using the online version of what I espouse for local practitioners.]]></description>
		<wfw:commentRss>http://kirk-ward.com/practice-development-begins-at-home/feed</wfw:commentRss>
		</item>
		<item>
		<title>Printed Newsletters On The Cheap And Easy</title>
		<link>http://kirk-ward.com/printed-newsletters-on-the-cheap-and-easy</link>
		<comments>http://kirk-ward.com/printed-newsletters-on-the-cheap-and-easy#comments</comments>
		<pubDate>Mon, 20 Oct 2008 18:52:12 +0000</pubDate>
		<dc:creator>Kirk Ward</dc:creator>
		
		<category><![CDATA[Marketing Services by Writing]]></category>

		<category><![CDATA[Accounting]]></category>

		<category><![CDATA[article]]></category>

		<category><![CDATA[content]]></category>

		<category><![CDATA[content providers]]></category>

		<category><![CDATA[expert]]></category>

		<category><![CDATA[expertise]]></category>

		<category><![CDATA[internet newsletter]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[offshore outsourcing]]></category>

		<category><![CDATA[Tax]]></category>

		<guid isPermaLink="false">http://kirk-ward.com/?p=29</guid>
		<description><![CDATA[ By virtue of it being a tangible product, something your prospect can see, feel and touch, a printed newsletter shows the prospect that you are willing to put some time and effort into your relationship with them.

But, because it is a tangible product, it takes production time, and it takes money to create. Something that most startup practitioners have very little of to spare.

So, how do you maximize your production, while minimizing your expenses? Ah, the eternal question, posed by all Practice Builders.]]></description>
		<wfw:commentRss>http://kirk-ward.com/printed-newsletters-on-the-cheap-and-easy/feed</wfw:commentRss>
		</item>
		<item>
		<title>Using Newsletters Properly</title>
		<link>http://kirk-ward.com/using-newsletters-properly</link>
		<comments>http://kirk-ward.com/using-newsletters-properly#comments</comments>
		<pubDate>Wed, 08 Oct 2008 17:29:30 +0000</pubDate>
		<dc:creator>Kirk Ward</dc:creator>
		
		<category><![CDATA[Building Your Reputation]]></category>

		<category><![CDATA[Marketing Services by Writing]]></category>

		<category><![CDATA[Accounting]]></category>

		<category><![CDATA[Bookkeeping]]></category>

		<category><![CDATA[financial consultants]]></category>

		<category><![CDATA[financial professional]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Practice Building]]></category>

		<category><![CDATA[rainmaker]]></category>

		<category><![CDATA[Tax]]></category>

		<guid isPermaLink="false">http://kirk-ward.com/?p=28</guid>
		<description><![CDATA[Okay, I think it's about time I said something about newsletters.

Now, I'm not talking about email newsletters here.  Those are important, but as a practitioner concentrating on your local market, I feel that you will be a lot more competitive if you do the majority of your prospecting using traditional offline methods.  Print methods.]]></description>
		<wfw:commentRss>http://kirk-ward.com/using-newsletters-properly/feed</wfw:commentRss>
		</item>
		<item>
		<title>Capitalizing On Consistency</title>
		<link>http://kirk-ward.com/capitalizing-on-consistency</link>
		<comments>http://kirk-ward.com/capitalizing-on-consistency#comments</comments>
		<pubDate>Sat, 27 Sep 2008 23:57:33 +0000</pubDate>
		<dc:creator>Kirk Ward</dc:creator>
		
		<category><![CDATA[Building Your Reputation]]></category>

		<category><![CDATA[Marketing Professional Services]]></category>

		<category><![CDATA[Accounting]]></category>

		<category><![CDATA[Bookkeeping]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Practice Building]]></category>

		<category><![CDATA[Rainmaking]]></category>

		<category><![CDATA[Speaking]]></category>

		<category><![CDATA[Tax]]></category>

		<guid isPermaLink="false">http://kirk-ward.com/?p=26</guid>
		<description><![CDATA[What does it take to be a successful practice builder?

After you have established your goals and laid out your plan of action for reaching your goals, one of your next steps is to take control of yourself.

Remember all those guys in school who were so proud of their imagination, and were so quick to deprecate the plodders and the planners?  Well, let me bring you back to reality with a corollary to the story of the tortoise and the hare.  Consistency trumps all.]]></description>
		<wfw:commentRss>http://kirk-ward.com/capitalizing-on-consistency/feed</wfw:commentRss>
		</item>
		<item>
		<title>Repurposing, A Practice Building Dream!</title>
		<link>http://kirk-ward.com/repurposing-a-practice-building-dream</link>
		<comments>http://kirk-ward.com/repurposing-a-practice-building-dream#comments</comments>
		<pubDate>Tue, 23 Sep 2008 17:18:27 +0000</pubDate>
		<dc:creator>Kirk Ward</dc:creator>
		
		<category><![CDATA[Marketing Professional Services]]></category>

		<category><![CDATA[Marketing Services by Writing]]></category>

		<category><![CDATA[Accounting]]></category>

		<category><![CDATA[Bookkeeping]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Professional]]></category>

		<category><![CDATA[rainmaker]]></category>

		<category><![CDATA[Tax]]></category>

		<guid isPermaLink="false">http://kirk-ward.com/?p=27</guid>
		<description><![CDATA[I learned a very valuable lesson from my mentor the other day about repurposing content, one of her favorite habits.

Now, I’ve heard lots of chit-chat on the internet about repurposing content, and I have consistently thought of it as rewriting the same old article or report in forty or fifty different ways.  Sort of what the online bunch call “spinning” an article.]]></description>
		<wfw:commentRss>http://kirk-ward.com/repurposing-a-practice-building-dream/feed</wfw:commentRss>
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		<item>
		<title>New Tax Client Marketing Opportunity Pops Up</title>
		<link>http://kirk-ward.com/new-tax-client-marketing-opportunity-pops-up</link>
		<comments>http://kirk-ward.com/new-tax-client-marketing-opportunity-pops-up#comments</comments>
		<pubDate>Mon, 22 Sep 2008 16:01:39 +0000</pubDate>
		<dc:creator>Kirk Ward</dc:creator>
		
		<category><![CDATA[Marketing Professional Services]]></category>

		<category><![CDATA[Accounting]]></category>

		<category><![CDATA[consulting]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Tax]]></category>

		<guid isPermaLink="false">http://kirk-ward.com/?p=25</guid>
		<description><![CDATA[As I have tried to make abundantly clear to the members of my practice building tools website, as an “old, tired and ugly” retiree, I don’t keep up with a lot of accounting or tax law these days.  But this little tidbit just slid across the desk in front of me and I thought it bore some further comment.]]></description>
		<wfw:commentRss>http://kirk-ward.com/new-tax-client-marketing-opportunity-pops-up/feed</wfw:commentRss>
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		<title>Visualizing Goals</title>
		<link>http://kirk-ward.com/visualizing-goals</link>
		<comments>http://kirk-ward.com/visualizing-goals#comments</comments>
		<pubDate>Sun, 21 Sep 2008 01:01:22 +0000</pubDate>
		<dc:creator>Kirk Ward</dc:creator>
		
		<category><![CDATA[Featured Articles]]></category>

		<category><![CDATA[Marketing Professional Services]]></category>

		<category><![CDATA[consulting]]></category>

		<category><![CDATA[Goals]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[rainmaker]]></category>

		<guid isPermaLink="false">http://kirk-ward.com/?p=24</guid>
		<description><![CDATA[One of the best pieces of advice I ever received was related to goal setting.  My mentor, repeated the often quoted phrase "if you don't know where you're going, you'll never know when you get there."

It's not a great leap from that quote to the idea of trying to picture where you want your practice to be in five years.  In today's practice building environment, every effort you undertake, must be directed toward your eventual goal.]]></description>
		<wfw:commentRss>http://kirk-ward.com/visualizing-goals/feed</wfw:commentRss>
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		<title>Becoming a Rainmaker by Speaking</title>
		<link>http://kirk-ward.com/taking-your-first-step-toward-becoming-a-rainmaker</link>
		<comments>http://kirk-ward.com/taking-your-first-step-toward-becoming-a-rainmaker#comments</comments>
		<pubDate>Mon, 11 Aug 2008 18:10:52 +0000</pubDate>
		<dc:creator>Kirk Ward</dc:creator>
		
		<category><![CDATA[Marketing With Speeches]]></category>

		<category><![CDATA[accountant]]></category>

		<category><![CDATA[article]]></category>

		<category><![CDATA[authority]]></category>

		<category><![CDATA[bookkeeper]]></category>

		<category><![CDATA[expert]]></category>

		<category><![CDATA[rainmaker]]></category>

		<category><![CDATA[Speaking]]></category>

		<category><![CDATA[Tax]]></category>

		<guid isPermaLink="false">http://kirk-ward.com/?p=22</guid>
		<description><![CDATA[If you're a typical bookkeeper or accountant trying to build your practice using the traditional methods of networking and referrals, you're probably struggling day after day and not getting the results you need.

Your competition has probably already positioned themselves in your community as the small business "expert." You see their name in every seminar announcement from the local community college, or in the newspaper as a speaker at almost every Rotary or Kiwanis club meeting. And you wonder how they did it. How did they position themselves as the "expert?"]]></description>
		<wfw:commentRss>http://kirk-ward.com/taking-your-first-step-toward-becoming-a-rainmaker/feed</wfw:commentRss>
		</item>
		<item>
		<title>Practice Marketing For Busy Accountants</title>
		<link>http://kirk-ward.com/practice-marketing-for-busy-accountants</link>
		<comments>http://kirk-ward.com/practice-marketing-for-busy-accountants#comments</comments>
		<pubDate>Fri, 08 Aug 2008 17:13:21 +0000</pubDate>
		<dc:creator>Kirk Ward</dc:creator>
		
		<category><![CDATA[Marketing Professional Services]]></category>

		<category><![CDATA[accountants]]></category>

		<category><![CDATA[Accounting]]></category>

		<category><![CDATA[expert]]></category>

		<category><![CDATA[financial professional]]></category>

		<category><![CDATA[lawyers]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[profession]]></category>

		<category><![CDATA[publication]]></category>

		<category><![CDATA[rainmaker]]></category>

		<category><![CDATA[Rainmaking]]></category>

		<category><![CDATA[Seminars]]></category>

		<category><![CDATA[Speaking]]></category>

		<guid isPermaLink="false">http://kirk-ward.com/?p=21</guid>
		<description><![CDATA[Because they could not advertise, these "Rainmakers" used the skills lawyers are trained to use, writing and speaking. This came naturally; those lawyers are trained to write, things like briefs and contracts, and to speak, especially when arguing a case.

Financial professionals, such as accountants, were not so lucky. Their college training focused on how to add and subtract. Harsh as it may seem, accounting rules are basically rules of when to add and when to subtract from one side of the ledger to the other.]]></description>
		<wfw:commentRss>http://kirk-ward.com/practice-marketing-for-busy-accountants/feed</wfw:commentRss>
		</item>
		<item>
		<title>Speaking: An underused and undervalued marketing method</title>
		<link>http://kirk-ward.com/speaking-an-underused-and-undervalued-marketing-method</link>
		<comments>http://kirk-ward.com/speaking-an-underused-and-undervalued-marketing-method#comments</comments>
		<pubDate>Wed, 06 Aug 2008 15:46:53 +0000</pubDate>
		<dc:creator>Kirk Ward</dc:creator>
		
		<category><![CDATA[Featured Articles]]></category>

		<category><![CDATA[Marketing With Speeches]]></category>

		<category><![CDATA[Accounting]]></category>

		<category><![CDATA[Bookkeeping]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Rainmaking]]></category>

		<category><![CDATA[Seminars]]></category>

		<category><![CDATA[speaker]]></category>

		<category><![CDATA[speakers kit]]></category>

		<category><![CDATA[Speaking]]></category>

		<category><![CDATA[Tax]]></category>

		<category><![CDATA[volunteer]]></category>

		<guid isPermaLink="false">http://kirk-ward.com/?p=17</guid>
		<description><![CDATA[There are clubs and organizations in your community who actively seek speakers for their meetings and community activities.  Organizations like community colleges, the local SBDC (Small Business Development Center) and chambers of commerce all seek outside speakers to fill their programs.

If you can give a good presentation, then your time as a volunteer speaker to these clubs and organizations will return practice development dividends far in excess of any other marketing activity you do, with the possible exception of writing articles and books and getting published.]]></description>
		<wfw:commentRss>http://kirk-ward.com/speaking-an-underused-and-undervalued-marketing-method/feed</wfw:commentRss>
		</item>
		<item>
		<title>Writing And Using Articles</title>
		<link>http://kirk-ward.com/writing-and-using-articles</link>
		<comments>http://kirk-ward.com/writing-and-using-articles#comments</comments>
		<pubDate>Tue, 29 Jul 2008 21:27:40 +0000</pubDate>
		<dc:creator>Kirk Ward</dc:creator>
		
		<category><![CDATA[Marketing Services by Writing]]></category>

		<category><![CDATA[Accounting]]></category>

		<category><![CDATA[article]]></category>

		<category><![CDATA[expert]]></category>

		<category><![CDATA[expertise]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[profession]]></category>

		<category><![CDATA[publication]]></category>

		<category><![CDATA[rainmaker]]></category>

		<category><![CDATA[Rainmaking]]></category>

		<category><![CDATA[reputation]]></category>

		<guid isPermaLink="false">http://kirk-ward.com/?p=14</guid>
		<description><![CDATA[One of the basic tools of the rainmaker system is the writing and using of articles.  You&#8217;ll enjoy a lot of benefits by having an article printed in a business or professional publication, or even in your local newspaper.  However there are some misconceptions about what it will do, and these misconceptions usually [...]]]></description>
		<wfw:commentRss>http://kirk-ward.com/writing-and-using-articles/feed</wfw:commentRss>
		</item>
		<item>
		<title>What Are Clients Looking For?</title>
		<link>http://kirk-ward.com/what-are-clients-looking-for</link>
		<comments>http://kirk-ward.com/what-are-clients-looking-for#comments</comments>
		<pubDate>Sun, 20 Jul 2008 20:36:20 +0000</pubDate>
		<dc:creator>Kirk Ward</dc:creator>
		
		<category><![CDATA[Building Your Reputation]]></category>

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		<guid isPermaLink="false">http://kirk-ward.com/?p=10</guid>
		<description><![CDATA[What are clients looking for?
Determine what a prospects needs are, supply it and you&#8217;ll be successful, right?  It&#8217;s what every sales manual you&#8217;ll ever see, that doesn&#8217;t cover the basics of Rainmaking skills, will try to tell you.  Find a need and fill it.
But, you’re in a profession, licensed or not, and what [...]]]></description>
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		<title>The Gift Of Rainmaking</title>
		<link>http://kirk-ward.com/the-gift-of-rainmaking</link>
		<comments>http://kirk-ward.com/the-gift-of-rainmaking#comments</comments>
		<pubDate>Wed, 16 Jul 2008 14:44:25 +0000</pubDate>
		<dc:creator>Kirk Ward</dc:creator>
		
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		<guid isPermaLink="false">http://kirk-ward.com/?p=5</guid>
		<description><![CDATA[Being a &#8220;Rainmaker&#8221; is a designation aspired to by many professionals. It doesn&#8217;t matter whether they are self-employed, work for a regional or local firm, or are employed by a major firm in their industry.  Firms in almost all professions seek Rainmakers as part of their team, whether they are engineers, doctors, lawyers, accountants [...]]]></description>
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